Who We Are

Company Information

1999 - 2004: our wonder years!

In 1999 we partied like it was, well, 1999. The ensuing years brought great things. We won a lot of nice awards. We survived the September 11, 2001 horror, and bounced back. We inked great partnerships that made our customers' experiences with us more efficient and enjoyable. Most importantly, we added many new places to fly, including Mexico and Alaska. Read highlights, facts and figures below.


Mar. 1
We switch to our own heavy-maintenance operations, creating 105 additional jobs.


Mar. 30
We're named "Best Domestic Low-Fare Carrier" by Entrepreneur Magazine as part of the publication's sixth annual Business Travel Awards.

Apr. 21
We begin offering special discounted fares and email notification of these fares, coined "Spirit of the Web" fares, via our website.

May 26
We receive authorization to move from NASDAQ's SmallCap Market, a smaller capitalization tier of NASDAQ, to the National Market.

June 2
We report our first profitable year in our history, posting net income, excluding a one-time tax benefit related to the valuation allowance on deferred tax assets, of $25.1 million. To thank our employees, we distribute performance bonus checks to eligible employees, totaling approximately $1.8 million, before taxes.

We launch flights to Portland, OR, our 19th market from Denver.

June 25
We're named Entrepreneur of the Year for the services sector at the Ernst & Young LLP 1999 Rocky Mountain Entrepreneur of the Year awards.

July 5
We celebrate our fifth anniversary of flight operations having carried approximately 5.8 million passengers since July 1994. Employees: 1,700.

July 13
Our stock is named to the Russell 2000® Index of small-capitalization stocks.

Sept. 9
We launch flights to Orlando, FL, marking our 20th market from Denver.

We sign a five-year lease agreement with the City and County of Denver for additional space at Denver International Airport, including nine gates on Concourse A.

Oct. 15
We sign a Letter of Intent to purchase 11 firm and nine option Airbus A318 and A319 aircraft from Airbus Industries.

Oct. 20
Our Maintenance Department receives the Federal Aviation Administration's Aviation Maintenance Technician Employers Diamond Certificate of Excellence, which recognizes advanced training for aircraft maintenance professionals. For those who may not read on, we're proud to say that our folks go on to win this award every consecutive year hence.

Nov. 4
We sign a Letter of Intent to lease 15 A318 and A319 aircraft from GE Capital Aviation Services and one A318 from International Leasing Finance Corporation.

Dec. 31
Year-end figures: Fleet size: 20 737s; employees: 1,800; traffic: 2,181,911 boardings in 1999 and 6,905,884 boardings since July 1994.


May 15
We unveil our newly designed website, offering enhancements such as real-time flight tracking and access to exclusive travel deals offered by our travel partners.

May 15
Frontier Airline Pilots Association (FAPA) ratifies its first contract with us, approving a five-year contract that was negotiated and ratified in less than nine months.

June 1
We report our second consecutive profitable year in history, posting record pre-tax income of $43.4 million and net income of $27.0 million. Employees once again earn company performance bonus checks, totaling approximately $2.6 million.

June 15
We inaugurate service to Kansas City, MO, our 21st market from Denver.

July 5
We celebrate our sixth anniversary of flight operations having carried approximately 8.2 million passengers since July 1994. Employees: 2,200.

July 22
We celebrate the official grand opening of our new reservations center in Las Cruces NM. We welcome approximately 100 employees to the ranks and cease contract call center service.

Sept. 7
We inaugurate service to Ronald Reagan Washington National Airport, our 22nd market from Denver.

Oct. 12
Frontier Dispatchers, represented by the Transport Workers of America, ratify their first contract with us, approving a three-year contract that was negotiated and ratified in less than six months.

Nov. 9
We expand line maintenance by establishing an overnight maintenance base at Phoenix Sky Harbor International Airport.

Dec. 31
Year-end figures: Fleet size: 25 737s; employees: 2,300; traffic: 2,893,604 boardings in 2000 and 9,799,488 boardings since July 1994.


Jan. 23
We cease operations to Bloomington-Normal, IL.

Jan. 29
We unveil our new "livery" -- the aircraft paint scheme for our new Airbus aircraft, designed by Genesis, Inc., a brand identity and design firm based in Denver. In other words, we unleash the animals.

Feb. 1
Our general offices move from the company's original start-up location (12015 Peoria Street) to a newly-built headquarters located at 7001 Tower Road.

Feb. 1
We launch our own mileage program, EarlyReturns®. One of the fastest mileage redemption programs in the industry, EarlyReturns® provides members the opportunity to earn a free trip after earning only 15,000 miles.

Feb. 2
Our Maintenance Department wins the Federal Aviation Administration's Diamond Award for the second consecutive year.

Feb. 6
We declare a 3-for-2 stock split of the Company's common stock.

Mar. 1
We expand our "FreeWay Flyer" service at the Omni Interlocken Hotel in Broomfield, CO, offering complimentary shuttle service to/from Denver International Airport.

May 16
We inaugurate service to George Bush Intercontinental Airport/Houston, our 22nd market from Denver.

May 24
Tickets go on sale for Frontier Airlines and Great Lakes Aviation codeshare flights, which begin on July 9, 2001.

May 30
We report our third consecutive profitable year, posting record net income of $54.9 million for the fiscal year ended March 31, 2001. Employees earn record company performance bonus checks, totaling approximately $5.7 million.

June 6
We accept delivery of our first Airbus, beginning our transition from an all-Boeing fleet to an all-Airbus fleet. It wasn't a stork on the tail, but we welcomed the plane with great joy.

June 11
BusinessWeek names us 14th on its list of "hot growth" companies.

June 29
Our Denver Reservations and Customer Relations employees move from the company's original start-up location to a newly built headquarters at 4400 Kittredge Street.

July 5
We celebrate our seventh anniversary of flight operations having carried approximately 11 million passengers since July 1994. Employees: 2,500.

July 9
We begin our partnership with Great Lakes Aviation, offering codeshare service to seven regional cities. During the next five months, the service is expanded to 35 regional markets in seven states.

July 27
Our Frontier mechanics vote for representation by the International Brotherhood of Teamsters (IBT).

Aug. 9
We cease our complimentary FreeWay Flyer shuttle service operation from Boulder and Interlocken to Denver International Airport.

Fortune magazine ranks us 41st on its 100 Fastest Growing Companies list.

Sept. 11
We temporarily cease operations during a nationwide, three-day ground stop as a result of terrorist attacks involving four commercial flights operated by U.S. carriers against the United States. We resume operations on September 14.

Oct. 1
In response to three-day ground stop and reduced travel demand, we cut capacity by 20 percent, furlough approximately 400 employees and implement three- to 40-percent pay reductions for most remaining employees.

Oct. 1
We inaugurate service to Reno/Lake Tahoe, NV and Austin, TX, our 23rd and 24th cities served from Denver.

Nov. 22
Pay reinstatement begins for those employees who took pay cuts after September 11. Reinstatements continue through December and January.

Dec. 12
We re-inaugurate service to Ronald Reagan Washington National Airport after it was closed following the September 11 terrorist attacks.

Dec. 31
Year-end figures: Fleet size: 25 737s, four Airbus A319; employees: 2,400; traffic: 3,000,067 boardings in 2001 and 12,799,555 boardings since July 1994. Most employee salaries are reinstated to pre-September 11 levels.


Jan. 17
We reinstate our pre-September 11 capacity in four markets, returning our schedule to 92 percent of our pre-September 11 schedule.

Jan. 31
Our Maintenance and Engineering Department wins the Federal Aviation Administration's Diamond Award for the third consecutive year with 100 percent participation from our maintenance and engineering employees.

Feb. 1
EarlyReturns®, our mileage program celebrates its first anniversary with more than 240,000 members.

Feb. 1
We celebrate inaugural service to New Orleans, LA, our 25th city from Denver.

Feb. 17
Frontier JetExpress, a regional jet codeshare partnership with Phoenix-based Mesa Air Group, begins with inaugural service to our 26th city served from Denver, San Jose, CA and enhanced Frontier mainline service to Houston.

Feb. 27
We inaugurate service to Fort Lauderdale, FL and Sacramento, CA, our 27th and 28th cities served from Denver.

Mar. 1
Most employees furloughed due to September 11 cuts have returned to work with us, and capacity exceeds pre-September 11 levels.

Mar. 15
We're named one of Entrepreneur Magazine's "2002 Best Low-Fare Airlines," as part of the publication's ninth annual Business Travel Awards.

Mar. 23
We increase our check-in ticket counter space at Denver International Airport from 12 to 18 ticket counter positions.

Apr. 1
We appoint Jeff Potter as Chief Executive Officer. Former Frontier CEO Samuel D. Addoms retires from the post, retaining his title as Chairman of our Board of Directors.

Apr. 7
Frontier JetExpress, operated by Mesa Air Group adds St. Louis and Ontario, CA to our route map, bringing the number of cities served from our Denver hub to 30.

Apr. 29
Frontier Airlines and Planet Earth Exploration, LLC introduce Frontier FlyAways, our new vacation product.

May 15
We report our fourth consecutive profitable year, posting net income of $16.5 million for the fiscal year ended March 31, 2002. The company's results included an after-tax gain of $7.7 million in Federal grant monies as part of the Air Transportation Safety and System Stabilization Act. Employees earn company bonus checks for the fourth consecutive year.

May 23
We start our engines for inaugural service to Indianapolis, our 31st city from Denver.

June 24
We add Boise, ID and Tampa, FL to our route map as our 32nd and 33rd cities served from Denver.

July 5
We celebrate our eighth anniversary of flight operations having carried approximately 14.5 million passengers since July 1994. Employees: 2,900.

July 10
We select Boulder, CO-based Sterling-Rice Group as research and consulting partner in our branding efforts.

July 26
Our maintenance employees vote to ratify the contract agreed upon between the airline and the International Brotherhood of Teamsters (IBT) on July 16.

Aug. 9
We discontinue service to Boston.

Oct. 9
We sign a Purchase and Services Agreement with LiveTV to Bring DIRECTV® Service to our fleet, becoming only the second airline to offer DIRECTV®.

Oct. 11
Frontier JetExpress discontinues service to St. Louis.

Oct. 16
We select New York-based Sticky Grey - originators of the "talking animals" campaign - to provide creative content for our advertising and marketing initiatives.

Oct. 22
We begin mainline service to Fort Myers, Oklahoma City and Tucson, and JetExpress service to Oakland, our 34th through 37th markets served from Denver.

Nov. 5
We receive conditional approval from the Air Transportation Stabilization Board (ATSB) for a $63 million federal loan guarantee of a $70 million commercial loan facility.

Dec. 20
We inaugurate our first international service with our initial flight to Cancún International Airport in Cancún, Mexico. We fly to Mazatlán, Mexico for the first time the next day. As of Dec. 21, we fly from Denver to 37 U.S. cities and two cities in Mexico.

Dec. 31
Year-end figures: Fleet size: 22 737s, 15 Airbus A319; employees: 3,000; traffic: 3,712,589 boardings in 2002 and 16,512,144 boardings since July 1994.


Jan. 9
We partner with Pepsi to serve their beverages inflight.

Feb. 7
Our Maintenance Department wins its fourth consecutive FAA Diamond Award.

April 4
The Colorado Rockies Major League Baseball club names us as its Official Airline, signing a three-year partnership.

April 6
We add flight frequencies to Baltimore and Sacramento.

May 4
We increase service in nine of our markets: Atlanta, Dallas/Fort Worth, Los Angeles, Portland, Phoenix, Salt Lake City, San Diego, San Francisco and Seattle. Frontier JetExpress also adds regional jet service to our mainline cities Boise, Oklahoma City and Tucson, and discontinues service to Oakland.

May 12
We launch our new brand strategy: "A Whole Different Animal." We officially announce our promise to differentiate ourselves from other airlines by being more affordable, flexible, accommodating and comfortable.

May 15
We receive $15.6 million from the Emergency Wartime Supplemental Appropriations Act, reimbursing us for security fees collected from Feb. 1, 2002 through April 16, 2003.

May 21
Frontier and Juniper Bank launch co-branded Frontier MasterCard®, allowing EarlyReturns® members to accrue miles both by flying and making purchases.

July 5
We celebrate our ninth anniversary of flight operations having carried approximately 18.8 million passengers since July 1994. Employees: 3,300.

July 29
We add the world's first Airbus A318 to our fleet.

July 30
Frontier and Great Lakes Aviation, Ltd. start service to our 35th codeshare destination: Rapid City, SD.

Aug. 1
Frontier and Great Lakes Aviation, Ltd. begin flying to Grand Junction, CO, our 36th codeshare destination.

Aug. 14
We sign deal to become the Exclusive Airline Marketing Partner of the University of Colorado Athletic Department.

Aug. 27
We launch FlexCheck, our suite of airport and web-based automated check-in services.

Aug. 30
We transfer the maintenance functions performed on our Boeing aircraft in El Paso, Texas to our Denver hub and Phoenix remain overnight (RON) service area. The closure came as we continue our transition to an all-Airbus fleet and increase our overnight maintenance work.

Aug. 31
We begin service to Milwaukee, WI and Orange County, CA. The new destinations mark our 39th and 40th cities served from Denver.

Sept. 15
We announce a Public Offering of 3,700,000 shares of Common Stock. The offer closed on September 24, 2003.

Sept. 18
We sign a 12-year agreement with Seattle-based Horizon Air, a subsidiary of Alaska Air Group, Inc., to operate Frontier JetExpress regional jet service after our contact with Mesa Airlines expires on Dec. 31, 2003.

Sept. 25
We open our FlexCheck check-in kiosks to customers at our Denver International Airport hub, allowing passengers to skip lines and print their own boarding passes at the ticket counter.

Oct. 3
We sign agreements to be the exclusive airline of the athletics departments of four of Colorado's most prestigious universities: Air Force Academy, Colorado State University (CSU), the University of Denver (DU) and the University of Northern Colorado (UNC).

Oct. 9
We sign a three-year agreement to be the Exclusive Airline of the Pepsi Center, Colorado Avalanche and Denver Nuggets. This new relationship comes on the heels of our recent deals with the five largest universities in Colorado, and complements Frontier's sponsorships of the Colorado Rockies and Colorado Mammoth.

Nov. 1
We launch service from Denver to Cabo San Lucas, Mexico, our third Mexico destination. Also on Nov. 1, we reinstated service to St. Louis.

Nov. 11
The FAA has grants us flag carrier status, allowing us to fly between two international destinations, fly to Alaska and Hawaii and fly beyond our previous limit of two hours from the United States border.

Nov. 22
We begin service to Puerto Vallarta, our fourth Mexico destination.

Dec. 22
We become the first airline in America to repay in full its post-9/11 U.S. government guaranteed loan. We paid our $11.6 million outstanding balance of the $70 million commercial loan facility made available to us primarily based on a loan guaranty from the Air Transportation Stabilization Board (ATSB).

Dec. 31
Year-end figures: Fleet size: 12 737s, 23 Airbus A319s and four Airbus A318s; employees: 3,800; traffic: 5,152,498 boardings in 2003 and 21,664,642 boardings since July 1994.


Jan. 1
Frontier and Horizon Air fly their inaugural JetExpress regional jet flight.

Jan. 27
We sign an agreement with our fifth Denver-based professional sports team, becoming the Exclusive Airline of the Colorado Crush arena football team.

Jan. 31
We begin service to Ixtapa/Zihuatanejo, our fifth Mexico destination.

Feb. 6
We win our fifth consecutive FAA Diamond Award - the highest honor given by the FAA. Although the award is given to aircraft maintenance technicians who complete at least 25 percent of their complete certified training requirements beyond their initial certification, we far exceed the standard, surpassing all other airlines with our mechanics achieving 100 percent participation for five years in a row.

Feb. 11
We announce that our new maintenance facility will be established in Kansas City. The new operation, our third maintenance facility including Denver and Phoenix, initially employs 12 mechanics when it opens on April 1, 2004.

March 10
Frontier establishes its own catering operation to stock both mainline and Frontier JetExpress aircraft with food and beverages. The new operation, has provided considerable annual savings to Frontier, initially employed 49 agents and managers.

April 12
We begin service from Los Angeles to Kansas City, MO, St. Louis, Minneapolis/St. Paul and from Denver to Washington Dulles. This is the first direct, point-to-point service flown by us outside of our Denver hub.

April 20
We choose Sabre Airline Solutions to develop our new reservations software suite.

May 6
EarlyReturns® mileage program places in the top three in five categories at the 2004 Freddie Awards for frequent flyer programs. The awards come after our "Talking Animals" advertising campaign wins widespread critical accolades in 2004, including the Denver Advertising Federation's (DAF) "Fame and Fortune" Award, four New York Festival Awards, nine Mobius Awards and one Cresta Award.

May 9
We enjoy a new frontier as we fly our inaugural to Anchorage, AK, our 44th destination.

May 23
We begin service between our Denver hub and Philadelphia, as well as between Los Angeles International Airport and Philadelphia. We also launch new service to Billings, MT and Spokane, WA and add flights to Dallas, Chicago, San Francisco and San Jose, CA on this date.

June 20
We have a grand ol' time as we begin service to Nashville, TN.

July 1
We add two flights from Denver to Ronald Reagan Washington National Airport in Washington, D.C. We're one of only four airlines granted additional slots into the airport in April 2004 as part of the previous year's Vision-100 - Century of Flight Aviation Authorization Act. We also add flights to Houston and Sacramento, CA on this date.

July 3
We expand our Mexico service, launching non-stop flights to Cancún from Kansas City, MO, St. Louis and Salt Lake City, UT.

July 5
We celebrate our tenth anniversary of flight operations having carried approximately 24.7 million passengers since July 1994. Employees: 4,500.

July 20
We sign a multi-year agreement with the University of Wyoming, becoming the Official Airline of the university's athletic department. Also during this week, we increase flight frequencies between Denver and Tucson, AZ, St. Louis, Seattle and Atlanta.

Nov. 7
We initiate non-stop service from Austin, TX and Nashville, TN to Cancún.

Nov. 19
We sign partnerships with three Denver-based charities: Volunteers of America Colorado (VOA), the Colorado Make-a-Wish Foundation and The Children's Hospital. On the same date, we discontinue service to Washington Dulles International Airport as well as our non-stop flights from Los Angeles to Philadelphia and Kansas City, MO.

Nov. 22
We sign a partnership with Intrawest Colorado, becoming the Official Airline of the Copper Mountain and Winter Park Resorts.

Dec. 23
We sign partnerships with the Colorado Symphony Orchestra and Opera Colorado, becoming the official and exclusive airline of both institutions.

Dec. 31
Year-end figures: Fleet size: six 737s, 35 Airbus A319s and six Airbus A318s; employees:

Keep reading our history: 1993-1998 
Keep reading our history: 2005